Case Study: Connected Devices | Software Development

Creating Customer Convenience with Voice-Activated Commands

One of the largest family-operated broad line food distribution companies in North America was looking to improve their customer experience.

Business Challenge:

Improve the customer experience for placing orders and getting assistance

The national food distribution company set out to simplify ordering for their clients. They wanted users to easily add both new and frequently ordered items. To make that happen, they built the feature directly into their mobile e-commerce platform. The platform already supported fast, on-the-go ordering.

They also designed the solution for busy restaurant managers and kitchen staff. It had to work well in fast-paced environments and support multitasking without slowing anyone down.

Approach:

Voice-activated functionality added to existing e-commerce application

Our development team worked closely with the client to enhance the functionality of their existing e-commerce platform. Together, we added digital assistant features using Google Home and Google Assistant. The assistant supports both voice- and text-activated commands.

Users can now speak commands to update existing orders, track delivery trucks, check estimated arrival times, and contact their assigned sales rep.

We also added a chat feature to the client’s website. It offers instant feedback and real-time communication with customers.

Results:

Increased customer convenience and cost savings

Streamlined customer experience

An easy system was created for creating to-do lists with 24 hours a day availability.

Improved ordering speed

The time required to quickly add items to an order in a fast-paced environment was drastically reduced.

Reduced time for getting answers

A self-service model was created for providing information and answers to frequently asked questions, leading to a reduction in the time needed for calls to a sales representative.

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